The Sanctum Sanctorum of Linen in India: Linen Club Excites the Sartorial Senses of Keralites
By Pinkerala News Desk | Aug 09, 2012
Kerala’s growing middle class are actively switching to linen ensembles, popularized by Aditya Birla Group’s Linen Club. With 5 outlets in Kerala, Linen Club is extending its reach over major cities in God’s own country where it promotes its linen fabric as “God’s own Linen”. Pioneers of linen making in India since 1949, Linen Club Kerala showcases genuine European linen that are manufactured in its integrated mills in India
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